Oh hello there and welcome to Chocolate Freckles!
I took the plunge starting start this small biz way back in 2009 juggling two young children solo and looking for a challenge and change of direction in my work life.
Well those children are now teenagers (how did THAT even happen?) and what began as a little dream has now become a big part of the fabric of my local community and my life and I love what I do.
Yes, it’s a place to find that beautiful children’s gift, perfect first birthday outfit or just high quality well designed kids clothing but it’s also a place where friendships have been made, a place of stories and laughter (some tears even!) and a place where I’ve watched loyal customers’ children grow from newborn to now almost high school age.
Why ‘Chocolate Freckles’ you might ask? Well because freckles are full of colour, kids love them and they make people happy! And that’s what the vision has always been for our store. A place people can come to and surround themselves with happy. We believe in letting children be children and we carefully curate our ranges with a focus on stocking unique, high quality independent brands produced mainly by small Australian businesses just like ours.
Our beautiful shop is located in the lovely established NW Melbourne suburb of Essendon and whilst we’d love to see your smiling faces come through the door, we know it’s not always possible (2020 has certainly shown us that!)
Which is why we’ve created this online space for you to shop our beautiful collections at your convenience.
We promise you good old-fashioned service and always a virtual smile.
Welcome to our Chocolate Freckles family!